The Guerlain house is one of the oldest French brands. She moved to rue de Rivoli, in Paris, in 1828. Her motto has always been: “glory is ephemeral, only fame lasts”. Thus, it has been promoting French heritage and know-how for more than 150 years around the world. If this goes through the prestigious smell of each of these perfumes, this notoriety would be nothing without the sublime bottle of Guerlain. Thus, the brand has just offered us a brand new perfume called Mon Guerlain. So let’s see how this one has been put in beauty this time …
The history of the Mon Guerlain visual
If Mon Guerlain has barely been born, it has a silhouette that we have the impression that we have already seen. It is as if anchored in our history without us being really sure, or without really knowing why… In fact, the Mon Guerlain visual is very strongly inspired by an emblematic and centenary bottle of Guerlain . This takes the form of a box made in 1908. It was created at the same time as the Rue de la Paix perfume by Guerlain. Moreover, this container marked the beginning of the collaboration between Guerlain and the Baccarat crystal companies. At the time, this bottle was inspired by a 19th century pharmacy jar. At a time when each bottle of perfume contained an infinity of flourishes, this one denotes silhouettes of its time. It already displays in its time a deep modernity. Moreover, even after 110 years of existence, this one does not seem to have really aged. Its notoriety rests more exactly on its bottle. This consists of several hemispheres separated into four lobes. Moreover, this case is called the “quadrilobed bottle”. A true legend, it has been used several times in multiple Guerlain creations. This new birth therefore appears to be a final tribute to the history of this great house. it was used several times in multiple creations by Guerlain. This new birth therefore appears to be a final tribute to the history of this great house. it was used several times in multiple creations by Guerlain. This new birth therefore appears to be a final tribute to the history of this great house.
A legend reinterpreted with modernity
So how did the Guerlain house manage to reinterpret a perfume that is over 100 years old? This one appears in a very feminine way, accompanied by a soft pink juice. The sobriety of the whole is cut in thick glass, a guarantee of quality. My Guerlain seems to possess the same perfectionand the same mastery as its predecessors. Its faces are cut with sobriety and its sharp edges are no less soft. Its name is displayed at its base, engraved directly on the glass. The whole is surmounted by a finely chiseled neck similar to a piece of jewelry. Sculpted like a signet ring, it displays a most prestigious golden color. Finally, logically, the quadrilobed cap is still present. Mon Guerlain thus appears to be a link between the past and the present. It has barely been released when it already displays absolute timelessness.